Ruth Raventós: Service Management

Speaker: Ruth Raventós

Cuándo

07/10/2009 de 11:00 a 11:00 (Europe/Madrid / UTC200)

Dónde

A1204

Agregar evento al calendario

iCal

En aquesta presentació s’intentarà resumir algunes de les idees principals descrites en el llibre Service Management:


Operations, Strategy, Information Technology by A. Fitzsimmons & M.J. Fitzsimmons

The Sixth Edition of Service Management: Operations, Strategy, Information Technology remains the market leader because of its balanced treatment of conceptual and applied coverage of service operations and management. Both strategic and operational issues pertaining to services are covered, and every chapter has been updated with new material and new cas estudies.