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Ruth Raventós: Service Management
Speaker: Ruth Raventós
- https://www.essi.upc.edu/en/events/esdeveniments/raventos-r.-service-management
- Ruth Raventós: Service Management
- 2009-10-07T11:00:00+02:00
- 2009-10-07T11:00:00+02:00
- Speaker: Ruth Raventós
When
Oct 07, 2009 from 11:00 AM to 11:00 AM (Europe/Madrid / UTC200)
Where
A1204
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En aquesta presentació s’intentarà resumir algunes de les idees principals descrites en el llibre Service Management:
Operations, Strategy, Information Technology by A. Fitzsimmons & M.J. Fitzsimmons
The Sixth Edition of Service Management: Operations, Strategy, Information Technology remains the market leader because of its balanced treatment of conceptual and applied coverage of service operations and management. Both strategic and operational issues pertaining to services are covered, and every chapter has been updated with new material and new cas estudies.
Attachments: Service management - Fitzsimmons (Ruth Raventós).pdf